
EIDORA concept project · Contemporary coastal villa
Casa Salina
Identity · Brochure · Website · Campaign · Site hoarding · Renders
A fictional development created by EIDORA to show how we take a development from start to finish. It is not a client project or a real site.
The brief
A low seafront villa, not yet built. How do you present a house defined by its horizon without falling into the usual luxury postcard?
The approach
We built the brand around the horizon line: the pool that extends the view, the limestone and the morning light. The mark, a sun resting on a line, repeats across every touchpoint and structures the brochure, the website and the hoarding.
A low house shaped by limestone walls, a deep porch and a narrow pool that extends the view towards the sea.
Brand system
- Mark
- A sun resting on the horizon line
- Typeface
- Fine high-contrast serif with wide spacing
- Palette
- #F4F1EA
- #D9CFBF
- #5E6F78
- #C9A77C
The pieces
One story across every touchpoint.





The imagery
Renders that carry all the communication.




Your development
Shall we talk about yours?
Tell us what stage your project is at and what you need to communicate. We define the pieces, the scope and the timings.
Let's talk